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Commercial Furniture & Hospitality

CRM & inventory management system

A commercial furniture and hotel equipment trader & manufacturer

+35%

Better Lead Conversion

−25%

Less Excess Inventory

+30%

Team Productivity Gain

Challenge

Sales tracked in notebooks and email; warehouse on a legacy desktop app that couldn't sync with sales. Led to over-promising, lost leads, and excess inventory.

Solution

An integrated CRM + inventory platform providing a single source of truth for sales and warehouse operations, with the full customer lifecycle linked to real-time stock levels.

Key features

What we shipped.

  • Lead pipeline with stage tracking, follow-up reminders, and communication log
  • Quotation builder with product catalog and margin calculations
  • Inventory with warehouse mapping, reorder alerts, and order-to-stock linking
  • Sales dashboards with revenue forecasting and pipeline analytics
  • Vendor management with purchase orders and supplier tracking

Tech stack

  • React
  • Node.js
  • PostgreSQL
  • Express.js
  • AWS

Outcome

35% better lead conversion · 25% less excess inventory · sales productivity up 30% within the first quarter.